by walash » 21 Jul 2015, 04:46
Adsense has better rates for high quality traffic (USA, UK, Canada, Australia). Also, it depends on which niche you are into and which keywords people use to get to your website.
RPM (Revenue per thousand impressions) on AdSense varies from $1 to $7 and CPC (Cost Per Click) again, depends on which keywords you are ranking for.
The good thing about Google is that they are highly reliable and huge! But be sure to send good, unique and REAL TRAFFIC. They have the most efficient ways to detect fake traffic and if you try to cheat them you will get banned.
For people getting turned down by AdSense:
Call their support and talk to an actual person. The verification is done by a bot and sometimes it screws everything up. Just be sure to have real traffic and read their TOS.