i absolutely agree with @tomford as he has mentioned about the HTML tags which may helps in SEO, i have heard it before but to be honest never tried it indifidually but i trust the system, this way google may know about your banner !tomford wrote:maybe they mean it will show up in google images, or it reads the description of what the html tags connected with the banner say like the name of the banner or if you have it tagged to link back to your homepage
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