[ptrikha21]

When the National Basketball Association’s season starts next month, not one but two teams will be wearing crypto-related ad patches.

The Two Teams would be the new joiners :
The Philadelphia 76ers along with Portland Trail Blazers.
The announcement was done recently.

Here is the news source:

https://www.coindesk.com/business/2021/09/22/76ers-become-second-nba-team-to-ink-crypto-ad-patch-deal/

[crestcapital]

It seems the cryptocurrency ecosystem is gradually gaining momentum in sports. The headlines showed the massive cryptocurrency involvement in sports.

[ptrikha21]

It seems the cryptocurrency ecosystem is gradually gaining momentum in sports. The headlines showed the massive cryptocurrency involvement in sports.

There is a special momentum among deals with Sports Players and Film stars.
In the Crypto Ads shown in India, we have a lot of Film stars and Sports players.

[mrki444]

Crypto is using popular sports to access to mass. Usually sponsors are crypto exchange service which need new users to trade.
In Europe popular sport sponsors are crypto based sport betting services. BcGame is sponsor of Leicester, England Premier club.

[ptrikha21]

Crypto is using popular sports to access to mass. Usually sponsors are crypto exchange serv... BcGame is sponsor of Leicester, England Premier club.

I was not aware about Bcgame being a sponsor of Leicester.
We do have Betting Apps sponsoring some sports events but Crypto ones still seem to lag in India.

[mrki444]

rypto ones still seem to lag in India.

I think I read somewhere how India is not to open for crypto. There were some blocks by goverment (Binance exchange service). All such stuff will keep investors and sponsors away.

[ptrikha21]

rypto ones still seem to lag in India.

I think I read somewhere how India is not to open for crypto. There were some blocks by goverment (Binance exchange service). All such stuff will keep investors and sponsors away.

There were some restrictions in between but the one on Binance has been lifted.
Unfortunately, Crypto is still viewed with more suspicion that required in India by the Central Banker and the Central Government.
So we would not see a high Crypto growth in India.
It would be a modest one.

[mrki444]

Unfortunately basketball is not most attractive sport for crypto. According to CoinGecko, crypto mostly sponsorship soccer and basketball is at 4th place.
https://www.coingecko.com/research/publ ... onsorships

[ptrikha21]

Soccer is way ahead. I wonder who are those 2 entities sponsoring Cricket?
Is Binance one of them?
Need to check !